Before capital is committed or exposure is locked in.
Most failed expansions were approved on untested economic assumptions.
Snapshot Economics is a next-business-day diagnostic used to test whether the economics of a single decision actually work before irreversible action is taken.
Marketing cannot save bad business economics.
Where this diagnostic is followed by a higher-order diagnostic within a defined period and scope continuity applies, 100% of the fee is credited toward that engagement.
Credit does not apply where scope materially changes or where execution is engaged without a qualifying diagnostic.
Many decisions fail because the economics were wrong or the cash timing was ignored. Snapshot Economics makes those exposures visible with a small set of inputs from the business.
This is a screening diagnostic, not advice or optimisation. We reconstruct the economics from your inputs and state assumptions clearly.
A concise view of contribution, break-even, cash velocity, and step costs. Written so it can be shared with advisors, lenders, or legal counsel where required. Clear enough to support a “proceed”, “pause”, or “do not proceed” call.
You provide the numbers you already know (or can estimate). We make assumptions explicit. If you are unsure, we will ask for a range rather than a precise figure.
Most Snapshot Economics engagements focus on one decision. Where the decision triggers multiple channels, step-costs, or timing complexity, scope is adjusted before work begins.
If diagnostic work progresses, earlier diagnostic effort is fully recognised in subsequent diagnostic scope and fees. Execution engagements commence fresh.
This is the format your determination will arrive in.
Fast inputs. Clean assumptions. A decision-grade output you can use.
We agree the one decision being tested and the terms that matter.
You complete a short question set. We use ranges where uncertainty exists.
You get a one-page dashboard with clear conditions and breakpoints - including a 20-minute determination walkthrough to confirm assumptions and boundaries. No obligation to continue.
If the economics work, the next step is to decide what evidence is required and how much uncertainty is acceptable.